TRIFED, UNICEF& WHO promote health with livelihood activities through a focussed vaccination campaign in tribal districts

Key Highlights:

  • The campaign targets to leverage the 45,000 Van Dhan Self Help Groups (VDSHGs) of the Tribal Co-operative Marketing Development Federation of India (TRIFED) to promote livelihoods with health.
  • The campaign is based on 3 J’s Jeevan (Life)Jeevika (Livelihood)Jaagrookta (Awareness)
  • It employs awareness generation in local languages to promote vaccine uptake and COVID Appropriate Behaviour

The “COVID Teeka Sang Surakshit Van, DhanaurUddyam” campaign was virtually launched by Shri Arjun Munda, Minister forTribal Affairs, Government of India on 15th July, 2021 to accelerate the pace of Covid vaccination among tribal communities of India.  The campaign was launched through video conferencing link-up with field camps in Mandla in Madhya Pradesh and Bastar in Chhattisgarh in the presence of Shri Faggan Singh Kulaste, Minister of State for Steel;Ministers of State for Tribal Affairs,Smt. Renuka Singh and Shri BishweswarTudu; MD TRIFED Shri Pravir Krishna;Dr.RodericoOfrin, WHO Representative and Dr. Yasmin Ali Haque, UNICEF India Representative and other dignitaries.

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